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Recruitment Marketing

8 Alternatives to Indeed

With all the problems we’ve been hearing about Indeed forcing employers to move to Pay Per Applicant I thought it might be a good idea to remind them what else is out there.



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Recruitment Advertising Chat with Bayard's Louis Naviasky

Bayard Advertising – is a full-service advertising agency focused on recruitment marketing. The company has seen a 59% increase in recruitment advertising since the start of the pandemic. Joining me to discuss the trend is Louis Naviasky, their CEO



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Tips for Virtual Job Fair Success

While researching my latest podcast on virtual job fair vendors I hit up Joe Matar, the VP of Marketing for Brazen, one of the leading companies that hold them. Here’s how he says you should prepare your online career event for success.



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Good Job Descriptions: The Timeline Example

I like to point out solid examples of well written job descriptions whenever possible because for most employers, they are still a source of concern. They struggle with writing them. But in this post you will see a solid example of how to write one. I call this example the “Timeline Job Description”.



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How to Use Google for Recruitment Marketing

Emily Tanner and Kat Guseva from Recruitics join Chris Russell to reveal 3 ways employers can use Google for Recruitment Marketing: Adwords, Gmail Ads, Google for Jobs.



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Josh Gampel, CEO of Recruitics on the Acquisition of KRT

At the recent Social Recruiting Strategies Conference in Philly I caught up with Josh Gampel to get his take on the recent acquisitions happening in the programmatic job space along with Recruitics move to acquire KRT Marketing.



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How to Use Geofencing to Attract Local Candidates

Watch as Mike Seidle from WorkHere explains how they use geofencing for local recruitment advertising. It’s an eye opening technology that is surely worth a try.



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RecTech Live Video - Facebook Feed Changes for Employers

Learn how to minimize the impact of the new Facebook news feed algorithm to ensure your content to candidates is seen. Chris Russell details 7 tips and tactics to optimize your contents reach on the social network. Watch more training classes like this on our Crowdcast channel. crowdcast.io/rectechmedia



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Dissecting a Job Description: Product Manager, Member Engagement

The role of a job posting online should be to sell the opportunity and convince the candidate to apply. With that in mind, Chris Russell reads a solid job description he found online by the company Meetup for a Product Manager. Listen as he breaks down the words and explains why it's good.



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RecTech Podcast: EQuest's David Bernstein on Big Data in Talent Acquisition

Recently I spoke with David Bernstein, head of Big Data/Predictive Analytics at Equest. We had a great conversation about the trends and numbers shaping the online recruiting marketplace. Listen in to this 30 minute audio podcast.



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